The James Swanwick Show

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Show Notes: JamesSwanwick.com/214

Would you like to know how to make $2.7 million in a single year? Today I’ve got a short and to the point conversation with Justin Cener about exactly how he was able to make $2.7 million revenue in 2015 selling T-shirts with cats on them!

There’s a very specific process and formula to follow, and that is exactly what Justin is going through with me today. One of the most important traps to avoid is going to broad with your target market. If you’re trying to appeal to everyone, you could easily end up appealing to no one, so be very careful and focused at first.

Also, focus on matching a perfect product for a specific perfect customer. Understanding your avatar or idea customer is essential to creating a successful business, because it is the only way that you can know that you are creating the right product or service.

Learn all of this and more on today’s short but packed episode of The James Swanwick Show!

Key Takeaways:

  • Match your product to your customer very carefully
  • Do market research to carefully prove the demand
  • After you have the perfect customer and product match, advertise slowly and then scale up
  • Proving demand for your product is the most important and first step you should take. Use the Google keyword planner to measure demand
  • Look around your social networks to see what people are passionate and talking about
  • When you get started, focus only on one thing, and don’t go broad

Resources:

JustinCener.com

Show Notes: JamesSwanwick.com/214

Direct download: swanwick_Ep_214_FINAL_VIDEO.mp4
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/214

Would you like to know how to make $2.7 million in a single year? Today I’ve got a short and to the point conversation with Justin Cener about exactly how he was able to make $2.7 million revenue in 2015 selling T-shirts with cats on them!

There’s a very specific process and formula to follow, and that is exactly what Justin is going through with me today. One of the most important traps to avoid is going to broad with your target market. If you’re trying to appeal to everyone, you could easily end up appealing to no one, so be very careful and focused at first.

Also, focus on matching a perfect product for a specific perfect customer. Understanding your avatar or idea customer is essential to creating a successful business, because it is the only way that you can know that you are creating the right product or service.

Learn all of this and more on today’s short but packed episode of The James Swanwick Show!

Key Takeaways:

  • Match your product to your customer very carefully
  • Do market research to carefully prove the demand
  • After you have the perfect customer and product match, advertise slowly and then scale up
  • Proving demand for your product is the most important and first step you should take. Use the Google keyword planner to measure demand
  • Look around your social networks to see what people are passionate and talking about
  • When you get started, focus only on one thing, and don’t go broad

Resources:

JustinCener.com

Show Notes: JamesSwanwick.com/214

Direct download: swanwick_Ep_214_FINAL_MP3_1.mp3
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/213

A lot of people know that their lives would only improve if they gave up alcohol. It’s widely understood that, even if you don’t have a severe problem with drinking, it’s most likely not doing you any good, and almost assuredly holding you back, even if by a little bit.

But when it comes to actually giving it up, and drinking less or not drinking at all, people have a hard time. There are social situations in which alcohol is just an assumed. You will be spending time around other people who are drinking all the time. You probably keep alcohol in your house, so it will be staring you straight in the face when you come home. How do you resist??

Today’s guest is James Clear, and he is an expert in changing your habits. We’re talking about 3 specific steps that you can take to change your habits, and adjust your mindset so that you aren’t thinking about alcohol all the time. This will in turn lead to less and less alcohol consumption, leading to a better life. Learn all of this and more on this episode of the James Swanwick Show!

Key Takeaways:

  • Change your social circles. Know that the more time you spend with people who drink a lot, the more you will want to drink
  • Change your physical space. Your home environment will drive your actions. Remove visual stimuli that will prompt you to want to drink. Throw it away, don’t buy more, remove it from eyeline
  • Think about the benefit of drinking - why you do it. Then, think about the habits you could substitute for drinking that could get you that same benefit

Resources:

JamesClear.com

30DayNoAlcoholChallenge.com

47-Day Habit Hacker

Show Notes: JamesSwanwick.com/213

Direct download: Ep_213_FINAL_VIDEO.mp4
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/213

A lot of people know that their lives would only improve if they gave up alcohol. It’s widely understood that, even if you don’t have a severe problem with drinking, it’s most likely not doing you any good, and almost assuredly holding you back, even if by a little bit.

But when it comes to actually giving it up, and drinking less or not drinking at all, people have a hard time. There are social situations in which alcohol is just an assumed. You will be spending time around other people who are drinking all the time. You probably keep alcohol in your house, so it will be staring you straight in the face when you come home. How do you resist??

Today’s guest is James Clear, and he is an expert in changing your habits. We’re talking about 3 specific steps that you can take to change your habits, and adjust your mindset so that you aren’t thinking about alcohol all the time. This will in turn lead to less and less alcohol consumption, leading to a better life. Learn all of this and more on this episode of the James Swanwick Show!

Key Takeaways:

  • Change your social circles. Know that the more time you spend with people who drink a lot, the more you will want to drink
  • Change your physical space. Your home environment will drive your actions. Remove visual stimuli that will prompt you to want to drink. Throw it away, don’t buy more, remove it from eyeline
  • Think about the benefit of drinking - why you do it. Then, think about the habits you could substitute for drinking that could get you that same benefit

Resources:

JamesClear.com

30DayNoAlcoholChallenge.com

47-Day Habit Hacker

Show Notes: JamesSwanwick.com/213

Direct download: Ep_213_FINAL_MP3.mp3
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/212

Is coffee good for you? Do you need your coffee in the morning before you can do anything else? Are you dependent on coffee? Is that a problem?

Those are just a few of the topics I’m getting into on this episode of Sincere Hogan. Coffee is a staple of the modern diet, and really modern culture in general. While some people are addicted to it, and there is always that danger, it is also important to understand that there are incredible benefits to coffee as well.

At the end of the day, everyone is different, and a substance like coffee will affect everyone differently. One of the most important things for you to do is to track the results from anything you eat and drink. Learn about both the good and the bad of coffee, but then track its influence on you, and make your own decisions from that information!

Key Takeaways:

  • Coffee is full of antioxidants
  • Coffee is good for cardio and brain health
  • Provided the coffee is from a good source, it can be healthy in the right amounts
  • Coffee increases blood flow to the brain
  • Coffee can be an effective pre-workout formula a couple hours before working out
  • Many of the coffees you get will have pesticides sprayed on them
  • Coffee has been shown to lower type 2 diabetes
  • When you are dependent on your coffee to stay away, you are probably dealing with adrenal fatigue
  • Coffee can increase cortisol, which isn’t a good idea for someone who is dealing with a lot of stress
  • Don’t stress about the foods you eat. There is no need to add stress to your life in that way

Resources:

NewWarriorTraining.com

WarriorCoffee.com

Show Notes: JamesSwanwick.com/212

Direct download: Ep_212_FINAL_MP3.mp3
Category:general -- posted at: 3:00am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/212

Is coffee good for you? Do you need your coffee in the morning before you can do anything else? Are you dependent on coffee? Is that a problem?

Those are just a few of the topics I’m getting into on this episode of Sincere Hogan. Coffee is a staple of the modern diet, and really modern culture in general. While some people are addicted to it, and there is always that danger, it is also important to understand that there are incredible benefits to coffee as well.

At the end of the day, everyone is different, and a substance like coffee will affect everyone differently. One of the most important things for you to do is to track the results from anything you eat and drink. Learn about both the good and the bad of coffee, but then track its influence on you, and make your own decisions from that information!

Key Takeaways:

  • Coffee is full of antioxidants
  • Coffee is good for cardio and brain health
  • Provided the coffee is from a good source, it can be healthy in the right amounts
  • Coffee increases blood flow to the brain
  • Coffee can be an effective pre-workout formula a couple hours before working out
  • Many of the coffees you get will have pesticides sprayed on them
  • Coffee has been shown to lower type 2 diabetes
  • When you are dependent on your coffee to stay away, you are probably dealing with adrenal fatigue
  • Coffee can increase cortisol, which isn’t a good idea for someone who is dealing with a lot of stress
  • Don’t stress about the foods you eat. There is no need to add stress to your life in that way

Resources:

NewWarriorTraining.com

WarriorCoffee.com

Show Notes: JamesSwanwick.com/212

Direct download: Ep_212_FINAL_VIDEO.mp4
Category:general -- posted at: 3:00am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/211

“The fastest shortcut to self-confidence is simply loving yourself.” - Yahya Bakkar

(click to tweet)

We hear the term all the time the “natural born leader,” and when we think about this person, we assume they have massive amounts of self-confidence, charisma, and all other leadership characteristics. We revere these people as being born with something that simply sets them apart. But the truth is that self-confidence can be learned, practiced, and perfected, and Yayah is here to tell us how!

Yahya talks about the three steps towards building massive self-confidence, which are self awareness, self acceptance, and finally self love. These three ingredients, implemented and practiced in the right way, are the perfect trifecta to bring your confidence levels up, and help you be able to project that confidence to the world, to become more charismatic, and become a better leader.

This episode is an extremely practical one for anyone who wants to do great things with their life. Leadership is essential to doing amazing things, and self confidence is one of the most important steps towards becoming a great leader. So listen up and take notes on this episode of the James Swanwick Show!

“When you start to compare yourself to others, catch yourself doing it, and ask yourself what you have that you’re really proud of.” - Yahya Bakkar

(click to tweet)

Key Takeaways:

  • Most people grow up seeking acceptance and affirmation from everyone, and many people’s biggest unconscious fear is rejection
  • Self awareness of who you are, your strengths and weaknesses and what is hurting you at the moment, you’ve made a big step toward confidence
  • Then, you have to learn self acceptance, understand what you can’t control and what you can, and be ok with it
  • Finally, you have to love yourself, because if you don’t love yourself you will self sabotage
  • Look in the mirror naked every morning, at all the things you might hate about yourself, and say “I love you”
  • Trying writing things on your bathroom mirror, adjectives that describe the good in you, to remind yourself throughout the day
  • The fastest shortcut to self-confidence is simply loving yourself
  • When you start to compare yourself to others, catch yourself doing it, and ask yourself what you have that you’re really proud of
  • The minute that you notice what you are feeling, bad feelings will start to diffuse, because they no longer own you
  • Be constantly aware of your body language, how it will be affecting those around you, and adjust it to show more confidence
  • When people see you smiling, they are automatically attractive to you

Resources:

yahya.tv

Show Notes: JamesSwanwick.com/211

Direct download: Ep_211_FINAL_MP3.mp3
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/210

“When you pay for something, you take it more seriously, put more value on it, and get more out of it.” - James Swanwick

(click to tweet)

Why would you pay to get rich? It seems like going the wrong direction, doesn’t it? Seems like to get rich, you should save, save, save, right? But that’s not how humans work, as it turns out.

The reason you often need to pay in order to get rich or see success in any endeavor is because when you pay for something, you instantly put more value on it. Because you have invested, and have “skin in the game,” you will now take your training or whatever it is far more seriously. You will show up and be focused, and really achieve what you set out it.

The reality is that all of the information you need to be wildly successful is available to you on youtube and the rest of the internet. It’s available to everyone else, too. But it will only help you if you put it into practice, and for a very large number of humans, the only way you will put it into practice is by paying for it.

“Instead of saying “I can’t afford it,” say “How can I afford it?” When you need something, you find a way.” - James Swanwick

(click to tweet)

Key Takeaways:

  • When you pay for something, you take it more seriously, put more value on it, and get more out of it
  • Paying is a great way to ensure that you really follow through and do the work required to get the most out of your education
  • Similarly, when you invest money in a personal trainer, you will be far more likely to see results
  • It’s important to be emotionally invested in results, and putting money into something is one way to get emotionally invested
  • Most importantly, know yourself, and what it will take to get you to implement what you learn
  • Instead of saying “I can’t afford it,” say “How can I afford it?” When you need something, you find a way

Resources:

30 Day No Alcohol Challenge

Swannies Blue Light Blocking Glasses

Show Notes: JamesSwanwick.com/210

Direct download: Ep_210_FINAL_MP3.mp3
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/209

“Patients need to do their own research, and become educated on the issues that may be affecting them. You can’t count on anyone, including a doctor, else to know.” - Elle Russ

(click to tweet)

Are you familiar with the functionality of your thyroid? Do you even know where your thyroid is in your body?

If you don’t, don’t feel too bad, I didn’t either! But as we learn in this episode, the thyroid is one of the most important areas to take care of, as it is essentially the life-force of your body! This is where you get your energy from, and where a lot of other essential functions of your body take place, so take notice of today’s episode!

Elle Russ is on the show to take you through exactly what you need to do in order to make sure that you are taking care of your thyroid, and how to deal with it if you have already developed thyroid issues.

But be careful! Many doctors are not educated enough to understand what is going on with your thyroid, so we carefully outline some of the questions you need to ask them to make sure that they have a deep enough understanding of the issues to effectively take care of you.

This is an extremely important topic, so listen up and take notes! Whether this is an issues for you at the moment or not, this is a topic that you must be aware of, and that you actively need to be taking steps today to protect. Learn how to do all of that on today’s episode of the James Swanwick Show!

“Vet your doctor by asking specific questions about the issue that you have researched.” - Elle Russ

(click to tweet)

Key Takeaways

  • Thyroid issues are full of non-diagnoses
  • Patients need to do their own research, and become educated on the issues that may be affecting them. You can’t count on anyone, including a doctor, else to know
  • The thyroid is like the energy center for your entire system. When you have thyroid issues, it affects everything about your health and energy levels
  • When you over-workout and over-diet, your chances of developing thyroid issues are high
  • Thyroid metabolism needs to be optimized
  • Sometimes you don’t realize the onset of thyroid issues. Maybe you just have slight cognitive issues, feel dumb, or have a general disinterest in life
  • Vet your doctor by asking specific questions about the issue that you have researched
  • Whenever you are recommended anything from doctors, get 2nd and 3rd opinions, as well as doing your own research

Symptoms of Thyroid Issues

  • Low body temperature
  • You feel cold
  • Depression
  • Inner itching of the ears
  • Acne
  • Heavy legs
  • Heart palpitations
  • Gynecological or sexual malfunctions

Thyroid Testing to Ask Your Doctor For:

  • TSH
  • Free T3
  • Free T4
  • Reverse T3
  • TPOAB
  • TGAB

Resources:

“The Paleo Thyroid Solution” by Elle Russ

Show Notes: JamesSwanwick.com/209

Direct download: Ep_209_FINAL_VIDEO.mp4
Category:general -- posted at: 12:01am PST

Get your question answered by James on the Podcast! Click here.

Show Notes: JamesSwanwick.com/209

“Patients need to do their own research, and become educated on the issues that may be affecting them. You can’t count on anyone, including a doctor, else to know.” - Elle Russ

(click to tweet)

Are you familiar with the functionality of your thyroid? Do you even know where your thyroid is in your body?

If you don’t, don’t feel too bad, I didn’t either! But as we learn in this episode, the thyroid is one of the most important areas to take care of, as it is essentially the life-force of your body! This is where you get your energy from, and where a lot of other essential functions of your body take place, so take notice of today’s episode!

Elle Russ is on the show to take you through exactly what you need to do in order to make sure that you are taking care of your thyroid, and how to deal with it if you have already developed thyroid issues.

But be careful! Many doctors are not educated enough to understand what is going on with your thyroid, so we carefully outline some of the questions you need to ask them to make sure that they have a deep enough understanding of the issues to effectively take care of you.

This is an extremely important topic, so listen up and take notes! Whether this is an issues for you at the moment or not, this is a topic that you must be aware of, and that you actively need to be taking steps today to protect. Learn how to do all of that on today’s episode of the James Swanwick Show!

“Vet your doctor by asking specific questions about the issue that you have researched.” - Elle Russ

(click to tweet)

Key Takeaways

  • Thyroid issues are full of non-diagnoses
  • Patients need to do their own research, and become educated on the issues that may be affecting them. You can’t count on anyone, including a doctor, else to know
  • The thyroid is like the energy center for your entire system. When you have thyroid issues, it affects everything about your health and energy levels
  • When you over-workout and over-diet, your chances of developing thyroid issues are high
  • Thyroid metabolism needs to be optimized
  • Sometimes you don’t realize the onset of thyroid issues. Maybe you just have slight cognitive issues, feel dumb, or have a general disinterest in life
  • Vet your doctor by asking specific questions about the issue that you have researched
  • Whenever you are recommended anything from doctors, get 2nd and 3rd opinions, as well as doing your own research

Symptoms of Thyroid Issues

  • Low body temperature
  • You feel cold
  • Depression
  • Inner itching of the ears
  • Acne
  • Heavy legs
  • Heart palpitations
  • Gynecological or sexual malfunctions

Thyroid Testing to Ask Your Doctor For:

  • TSH
  • Free T3
  • Free T4
  • Reverse T3
  • TPOAB
  • TGAB

Resources:

“The Paleo Thyroid Solution” by Elle Russ

Show Notes: JamesSwanwick.com/209

Direct download: Ep_209_FINAL_MP3.mp3
Category:general -- posted at: 12:01am PST